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PM1 elements | 4-hour turbo workout | online-live

Product management toolbox

In this workshop, you will learn about our tried-and-tested product management tools, templates and checklists that support you in the various life cycle phases and are therefore a real efficiency booster for your daily PM work. You can use the tools directly in the workshop itself.

What you can expect …

In the training, we present a selection from our portfolio of tools, templates and checklists from the areas of market analysis, product strategy, portfolio management and organisation and process management. The aim is for you to familiarise yourself with the use of the tools and be able to apply them directly.

Core topics: Market model, PESTEL trend analysis, win-loss, business case, pricing sensitivity analysis, house-of-quality, 9-field matrix, PM leader competence model, and much more.

Registration

Elements training –
Product management toolbox

Tools, templates and checklists as efficiency boosters for your daily work

  • Compact 4-hour online-live format – can be flexibly integrated into everyday working life
  • Hands-on focus: In these training sessions, you can try things out in practice and bring your own cases with you
  • For newcomers, experienced product managers without training, or as a refresher
  • Prior participation in the PM1 Boot Camp is recommended
  • Outcome-based training approach for direct work results and maximum practical transfer
  • Digital training manual as PDF

Core topics: Selection and PM tools, e.g. market model, trend analysis PESTEL, win-loss, business case, pricing sensitivity analysis, house-of-quality, 9-field matrix, PM leader competence model, …

Your benefit

  • You only book the training modules that you need to optimise your PM skillset
  • Hands-on focus: In these training sessions, you can try out methods even more intensively and bring your own cases with you
  • Compact 4-hour online-live format – can be flexibly integrated into your daily work routine
  • Can be booked individually or as part of the PM1 Community subscription
  • Prior participation in the PM1 Boot Camp is recommended
pm1-infografik-pm-kernprozess
PM essentials for interfaces & stakeholders
pm1-infografik-marktsegmentierung
Step by step to successful market segmentation
pm1-infografik-marktpotenzial
Creation of a market potential calculation model
pm1-infografik-kunden-nutzenerwartungen
Systematic recording of customer benefit expectations

 

pm1-infografik-wettbewerbsanalyse
Methods and tools for analysing the competition
pm1-infografik-strategische-optionen
Develop and evaluate strategic options
pm1-infografik-marketing-instrumente
Product positioning and marketing instruments
pm1-infografik-business-case
Calculate business cases and create roadmaps
pm1-infografik-pm-toolbox
Introduction to the PM1 Product Manager Toolbox

The PM1 Training Programme

Our training programme provides you with all the essential building blocks for successful and effective product management.

Product Manager Certification

Boost your career and secure your demonstrable qualification with the PM1 Certification Programme.

We advise you on your questions using our product management framework.

Product Manager Coaching

In addition to traditional training, we support you with your specific topics and tasks.