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Put your pm organisation to the test

Product Management Audit & Benchmarking

Are you, your management or your board of directors dissatisfied with the performance and effectiveness of your product management? Do you have suspicions about the causes, but lack a systematic overall analysis?

With the PM1 Audit and Benchmarking Service, we systematically scrutinise your structures, processes and tools, place them in the context of best practice values from comparable companies and thus provide you with clear orientation and recommendations for optimisation.

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Why a product management audit & benchmarking?

Markets are dynamic and subject to constant change. New technologies, changing customer preferences and emerging competitors have just as much of an impact on the product management organisation as changes in the company’s own corporate strategy. A structure that worked well five years ago may no longer be able to cope with current requirements.

Our PM1 audit provides you with the basis for ensuring that product management in your company meets current requirements and is optimised accordingly. Overall, a regular product management audit is an important step to ensure that your product management remains agile and adaptable and meets changing requirements and expectations. It helps to increase the efficiency, quality and competitiveness of your company.

Your benefits of a PM audit & benchmarking

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Identification of strengths & weaknesses

Evaluate the strengths and weaknesses of your product management organisation using the PM1 framework and maturity model.

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Comparison with industry standards

PM1 Product Management Benchmarking provides interesting comparative values for resource planning and the design of the organisational structure. By taking a differentiated view of the business typologies, the benchmarking values are highly informative.

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Increased efficiency in product management

An audit enables the identification of inefficient processes and resource utilisation in product management. By implementing best practices, companies can increase their efficiency and reduce costs.

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Innovation promotion

An audit can help to identify innovation opportunities in product management. Companies can develop new ideas to improve their processes and therefore also their products and set themselves apart from the competition.

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Better risk management

By identifying vulnerabilities, companies can better assess risks and take appropriate measures to minimise them. This can help to avoid negative effects on product management.

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Basis for strategic decisions

The results of a product management audit and benchmarks provide a solid basis for strategic decisions.

Basis for the audit & benchmarking

Our audit and benchmarking service is based on the PM1 operating system for product management. This operating system initially contains all the operational elements that are necessary for effective product management. Further detailed models are stored behind the individual operating elements. At this level, we can already check the completeness or maturity level of a PM organisation and the individual elements.

However, characteristics must always be considered in context. Context variables include parameters such as company and portfolio size, product-market complexity and business typology. With the help of these context variables, we carry out a classification that allows us to establish a benchmark with other comparable companies and thus significantly increase the informative value.

How the PM1 audit and benchmarking works

Step 1

Enquiry, scope & offer

After your enquiry, we will determine the scope of the audit together. On this basis, we will prepare an offer for you.

Step 2

Commissioning & project planning

Once you have placed your order, we plan the project: List of all stakeholders, schedule, availability, access to relevant documents.

Step 3

Survey & analysis

The data is collected and analysed primarily in the form of interviews, surveys and document reviews.

Step 4

Evaluation & documentation

We summarise and evaluate all data, create benchmarks and document results and recommendations.

Step 5

Presentation of results

We will present the results and recommendations to you in detail and provide you with the documentation.

The PM1 Training Programme

Our training programme provides you with all the essential building blocks for successful and effective product management.

PM1 Element Trainings

Get to know our 4-hour practical workshops with selected product management focus topics.

We advise you on your questions using our product management framework.

Product Manager Coaching

In addition to traditional training, we support you with your specific topics and tasks.